Deb Farnworth Wood

Deb Farnworth-Wood is a highly successful entrepreneur with the ability to see an opportunity and develop it into a thriving and profitable business model.

An MBA graduate, she was the founder of the world-leading medi-aesthetic franchise Australian Skin Clinics (ASC) and in five years took it from start-up to 60 franchised clinics, turning over $70 million along with a successful shop fitting business, an RTO, Skincare Company and equipment supply business. Along the way she garnered a swag of business awards acknowledging her achievements.

In 2019 after overseeing a merger between the Australian Skin Clinic group and the Ella Rouge Franchise owned by Hairhouse Warehouse, she sold out her interests and looked around for another challenge, another opportunity.

In June 2020 she purchased Issada, an Australian Makeup brand which reflected her own personal values of being high quality, healthy, natural and cruelty free. In the same year Deb launched Issada Clinical Formula – a clean cosmeceutical range which had by then been a two-year labour of love.

Deb’s career has been as series of ‘firsts’. She was the first non-doctor to become a partner in a UK medical practice, and her group were the first non-pharmacists to own a UK pharmacy. She also opened England’s first drive-thru pharmacy.

She is a decisive leader who can set clear goals and achieve them. Her ability to articulate a vision and lead an empowered team is the key to her success.